Top 5 Automotive Companies to Watch in 2021
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“WinnowPro is able to deliver successful results for their clients because they deeply understand the automotive industry, including industry trends, how to gain competitive advantages, pain points, customer buying behaviors, and much more.”
It’s a well-known fact that the rapid development of digital marketing over the last decade has led to a transformed competitive space for automotive dealerships. There have been two specific shifts that have affected auto marketing the most.
The first being growing online searches by consumers looking for the best deals. Consumers are entering the buyer’s journey much more informed now by conducting their own extensive online research before ever stepping foot into a dealership. Statistics show that car buyers consider up to eight other brands before making a decision, not to mention the countless reviews available to them online. This trend has forced even the reluctant auto brands to dedicate resources -- be it time or money -- to maintaining a reputable presence online.
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